We’re excited to share that Ezoic has officially been recognized as a Premier Google Certified Publishing Partner — one of only four companies globally to receive this designation.
The Premier designation is well-timed, given recent industry shifts and changing priorities for websites that rely on Google for ad revenue. We think it's a great marker to help us shine a light on the imnportance of navigating a changing web with a true expert partner.
While the Premier label is new, our relationship with Google isn’t. Ezoic has been a partner since the earliest days of the Certified Publishing Partner (GCPP) program and has worked alongside Google for more than a decade. This status simply reflects the work we’ve been doing for years: helping digital publishers grow revenue, improve user experiences, and navigate a constantly evolving web.
“We’re seeing the web change before our eyes. With the rise of content generated by LLMs (Large Language Models) and programmatic advertising becoming an ever-growing commodity, it’s more critical than ever that businesses relying on ad revenue get precise, accurate direction”.
“Being one of four Premier partners identifies us as having the expertise, innovative vision, and focus needed to overcome — and thrive — amid today’s web challenges. It’s a great spotlight on our long-standing success helping independent publishers and digital businesses win in a space dominated by giants.”
- Tyler Bishop, CMO, Ezoic
The GCPP Premier tier, introduced in 2023, highlights partners who meet the program’s most rigorous performance and expertise standards. Publishers working with Premier partners benefit from earlier access to beta features, enhanced support, and tailored solutions available to only those working within the Premier class of partners. The tier helps identify partners with the strongest track records of delivering high-performance outcomes to those relying on Google’s advertising ecosystem.
We’re proud to recieve the designation and believe that it's never been more important to have a good partner navigating the digital industry. Our track record over the last decade has no equal when it comes to experience managing ad revenue growth across the diverse styles, sizes, and business models that the web presents. Our history of innovation in staying ahead of the many barriers and technological changes speak to our commitment to being a partner one step ahead of change.
Recently, our pioneering work on ezID shows just how we've helped keep our customers poised and ready to thrive as the environment shifts and criitcal changes can mean the difference between growth and risk.
We look forward to workling with Google to help deliver more of these kinds of efforts to help our customers thrive.
Written By: Tyler Bishop
Tyler has been a digital publisher for over 20 years and is the CMO of Ezoic. He has written articles on web trends and innovation for for the Harvard Business Review, ESPN, Forbes, and AdWeek. He's a popular industry speaker and partnered with Google in 2016 to start Pubtelligence; the first major publishing event held at Google offices.
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