When I first became a publisher, I had no idea what I was doing. All I knew how to do was write content and publish it on my blog. After 4.5 years…there was still no one reading! I had virtually no followers, no views, and no income. Then, I decided to start learning how to… Continue reading The Five Best Business Tools Ezoic Publishers Should Invest In
Every successful website owner knows that a profitable website has consistent, quality content backed up by strong SEO fundamentals. Most publishers are skilled at creating content, and have likely been publishing for months or years figuring out their audience’s needs. However, not every publisher feels confident applying SEO practices to their content. With all the… Continue reading The Easiest Way to Use Ezoic’s New Analytics Tool to Increase Your Google Rankings
There are thousands of news outlets producing millions of news stories, republishing press releases, even recycling old content to try and win the eyeball war. Pick any topic and there are hundreds of channels you could be tracking to stay up on industry news, the latest research, and hot rumors and products. Whether you’re running… Continue reading How to Know What’s Worth it When it Comes to Website, Content and Ad Trends
Ezoic’s recent Levels program has brought enormous benefits to publishers large and small alike — an expanded support ticket system, 1-to-1 consulting, training resources, access to grant funding, and more. Before, publishers weren’t able to access many important benefits and resources, especially when publishers were just starting out. Now, any publisher from any level has… Continue reading How This Publisher Saw a 3826% Increase in Traffic Using Ezoic’s New Levels Resources
Every day, countless publishers are making far less money each day than they could by not maximizing their incoming revenue. One of the biggest reasons for this lack of income is not fully understanding mediation revenue and not connecting it to your website. We’ll cover exactly what mediation revenue is in more detail below, but… Continue reading What is Mediation and How Can It Help Your Website Revenue?
Back in college, I still remember how difficult it was to write those lengthy essays in literature class…it might’ve taken me a week to write a three-page paper! But after I graduated college and started blogging, I was amazed at how much faster I could write. I was able to write a 1500-word article in… Continue reading The 3 Main Content Strategies For Publishers Based On Your Personality
Hi there! My name’s Anthony Moore, I’m the new Digital Content Manager here at Ezoic. Here, I’ll show you how I’ll be helping you increase your traffic, boost your revenue, and be a more successful publisher through Ezoic — because I’m a publisher myself. I’ve experienced massive success as a publisher; I’ve gotten millions of… Continue reading Meet Anthony Moore: Ezoic’s Newest In-House Publishing Expert
Website revenue can be boosted in countless ways — advertisements, products/services, affiliates, sponsored posts, etc. But what about off-website revenue? Where else can you post your content and get traffic, subscribers, and revenue? There are a few options that most website owners can use to see a dramatic boost in these key metrics. Below are… Continue reading Medium, Quora, LinkedIn, and Publications: Which One is Best For Your Website?
Before I built my email list, I was stuck as a blogger. After nearly five years of hard work and creating content each week, here’s what I had to show for it: I was making no money I still had less than 1,000 views a month No real plan for making a living as a… Continue reading A Quick Guide for Ezoic Publishers To Build and Monetize Their Email List
Google boasts more than 90% of all search engine queries. They’re extremely good at showing their users great content at lightning speeds. This wasn’t always the case, though — even as recent as 2011, black hat SEO marketers were still successfully manipulating Google and abusing SEO topics through content farms and rampant plagiarism. But in… Continue reading Tag Tester 101: A Guide to Finding Top-Ranking SEO Topics For Your Website
Giving your readers more reasons to come back to your site doesn’t always mean writing brand-new articles. In fact, sometimes it’s better for your SEO, traffic, and revenue streams to simply optimize your existing content. Every year, the number of publishers who choose to update their existing content increases. The result? These bloggers that augment… Continue reading Improve Rankings for Older Content on Your Site
Every day, thousands of successful website owners are leaving money on the table. Through tools like Ezoic, you can earn far more website revenue than most website owners in terms of ad revenue. But content creators of every kind have been making billions (yes, billions) of dollars over the years in several proven, viable, non-ad-related… Continue reading 5 Best Non-Ad-Related Ways to Achieve an Extra $3000/Month in Website Revenue
In a business as complex (and competitive) as digital publishing, it’s natural to seek benchmarks to gauge your success. One of the most common questions we get from publishers, especially those starting out, is about how much money they should be earning from their website. While we understand why publishers are asking that question, the… Continue reading How Much Revenue Should My Blog Be Earning?
For far too long, the narrative surrounding digital publishing has been that in order to perform well and rank high, your site must be raking in enormous amounts of traffic or feature huge amounts of content. But this simply isn’t true anymore. Sites of all sizes have a plethora of new strategies at their disposal… Continue reading Video: How To Plan Your Content In A Way That Will Build Topical Authority
Using third-party cookies to target consumers has been the advertising norm for years now. By now, most publishers have probably heard that third-party cookies will be disappearing sometime in the next year or so due to privacy concerns. There are some big players in the mix that have led the charge in abandoning third-party cookies.… Continue reading How Do Disappearing Third-Party Cookies Affect Ezoic and Its Publishers?
When you’ve spent the last several years working hard on your website, producing great content, and getting a lot of traffic, the last thing you want is for those hard-earned viewers to forget about you. Creating a successful and profitable website isn’t easy, but increasing your return visitor rate (and therefore increasing your website revenue)… Continue reading How to Increase Visitor Return Rate To Your Website
When it comes to increasing your traffic (and by extension, your revenue), there are many routes you can take. Many of these strategies require a full team, a lot of time, and plenty of dedication to execute. However, the following strategy allows you to work smarter, not harder. While creating and producing more original content… Continue reading VIDEO: How to Get More Traffic (And Make More Money) From Your Existing Posts
When a customer has a slow experience at a restaurant, it can result in poor reviews and lower overall customer satisfaction. Slower site speed is very similar in that way as it can affect search engine rankings and user experience. Website speed refers to how fast a web page loads in a browser. A poor-performing… Continue reading Learn Easiest Ways to Improve Site Speed
I was grateful to get the chance to speak with one of Ezoic’s VIP publishers David Layfield from Affordable Housing Online. Affordable Housing Online specializes in being a resource for low-income housing across the United States. Dave has labored and iterated on his website for well over two decades now. After meeting him for the… Continue reading Exclusive Interview: Advice & Lessons Learned From a High-Earning, VIP Publisher
As mentioned in a recent blog, video is the fastest-growing ad market in digital publishing, and it is only going to continue to grow. In 2021, it was estimated that ad profits from video would rise to $63 billion by the end of the year. Landing pages with videos also increase conversion rates by 86%,… Continue reading Tips, Tools, and Gear for Creating Great Video Content
Congrats, you have a website! Next, you want to build your audience and market your website more. Chances are if you’re wondering how to promote your website and you’re still in the early stages of your business, you’re worried that the only effective way to drive traffic might be to spend a fortune on ad… Continue reading 10 Ways to Effectively Market Your Website
This presentation was originally given by Paul Bakaus, Head of Creator Relations at Google, at Ezoic’s New Year Evolution event on January 18, 2022. It has never been a better time to be a content creator; it is estimated that the online publishing economy is holding strong at roughly $100 billion. Becoming a content creator… Continue reading How to Be a Successful Content Creator in 2022
Whether you have a website or not, you’re already familiar with the digital ad industry. You experience it every day and you too can get a piece of the hundred billion dollar pie. Knowing where to start can be difficult but now you can learn about what ad buying and selling consists of, what strategies… Continue reading How to Get Started With Ads on Your Website: With or Without Ezoic
There is a preconceived notion that the more content you can pack into an article, the better, and that longer articles tend to perform better. What we’ve actually found is that the highest-earning articles aren’t generally extremely lengthy. And, they aren’t just all words. So, what else are these publishers including in their content? The… Continue reading What High-Earning, Low Word Count Pages All Have in Common
No matter what stage you’re at in your publishing journey, you’ve probably had the thought that big sites and publishers take up a majority of the market share and search results. Many of the adages we believe about this theory are truly just assumptions. When we study more, we find that smaller sites can still own… Continue reading How Smaller Sites Can Beat Bigger Sites in Google Search
Cryptocurrency. Blockchain. Metaverse. Virtual reality. Web 3.0. All of these are the newest concepts and buzzwords surrounding the world of tech. By now, you may have heard about Web3 also known as Web 3.0. But what is it exactly? We’ll talk about how things have gotten in motion, as well as where Web 3.0 is… Continue reading Will Web 3.0 Support Content Websites and Ads?
The digital publishing industry, like much of the internet, is rapidly changing and growing. With that in mind, the new year can bring new worries about keeping up with the trends and making sure your site is equipped for any changing digital landscapes. To help you address some of the coming changes and get your… Continue reading Website Trends to Look Out for in 2022
Join Ezoic’s Affiliate Program Getting started is easy. Sign up to become an Ezoic affiliate today. The Ezoic Affiliate Program allows publishers to introduce Ezoic’s advanced, data-driven platform to other website owners. By sending referrals to Ezoic, affiliate members are entitled to a monthly commission based on the earnings of the referrals website. Our most… Continue reading Ezoic’s Affiliate Program
